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Growth team newsletter #26

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Welcome to the twenty-sixth newsletter from the Growth team! Help with translations

One million Suggested Edits

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We passed the 1 million Suggested edits milestone in late April!

  • The Suggested edits feature (AKA Newcomer tasks) increase newcomer activation by ~12%, which flows on through to increased retention. (source)
  • Suggested edits increase the number of edits newcomers complete in their first two weeks and have a relatively low revert rate. (source)
  • Suggested edits are available on all Wikipedia language editions.
  • Newer Suggested edits, like Add a link and Add an image, aren’t yet deployed to all wikis, but these structured tasks further increase the probability that newcomers will make their first edit. (source)

Positive reinforcement

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Positive reinforcement aims to encourage newcomers who have visited our homepage and tried Growth features to keep editing.

  • The new Impact module was released to Growth pilot wikis in December 2022, and we are now scaling the feature to another ten wikis. [1]
  • The Leveling up features are deployed at our pilot wikis.
  • The Personalized praise features were deployed at our pilot wikis on May 24. Mentors at pilot wikis will start to receive notifications weekly when they have “praise-worthy” mentees. Mentors can configure their notification preferences or disable these notifications.

Add an image

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Other updates

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What's next for Growth?

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  • We shared an overview of Growth annual planning ideas, and have started community discussion about these potential projects. We would love to hear your feedback on these ideas!

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